Borremans exhibition set to break records at Bozar
Flemish artist Michaël Borremans' retrospective at Bozar has attracted 48,000 visitors in its first month and is expected to break the record for the venue's most-visited exhibition
48,000 visitors in 30 days
“We are pleasantly surprised with the huge interest,” said Bozar spokesperson Filip Stuer. “It is difficult to point to one specific reason for its success. Borremans is an excellent painter, of course, and his exhibition has received very favourable comments in the press. But we suspect it’s his mix of threat and aesthetics that entices many visitors; Borremans strikes a chord with his David Lynch-like universe.”
Stuer says that social media has also had a big impact, with more than 600 photos shared on Instagram and more than 600 tweets about the exhibition on Twitter.
