The Battle of Talents runs from the start of the academic year and is open to students and researchers from all universities and colleges in Flanders. Would-be entrepreneurs form teams, employ talent from the ranks of registered players and receive help in developing their business plans. At the same time, MBA students from Flemish institutions evaluate the enterprise teams as potential investments.
At the final, held in Antwerp last week, the teams had to defend their product and business plans in front of their investors. SenseWell managed to defeat seven other finalists, to win €10,000 in cash, a software package designed for start-up companies and a green VW Polo. In all, 550 groups from across Flanders entered the initial stages of the game last October.