Fleming raises $4.5 million in Silicon Valley

Summary

Twenty-five-year-old entrepreneur from Limburg is raising millions to finance his startup in San Francisco

Young Fleming's Twitter management business is going after the big money

Davy Kestens, the 25-year-old entrepreneur who left Herk-De-Stad in Limburg for San Francisco to start up his own company offering Twitter management to corporations, has raised another $4.5 million (€3.3 million) in venture capital to finance expansion of his business.

Kestens began by designing a website for his home town and later studied computer programming in Kortrijk. But he dropped out to start his own business. That one failed, but two attempts later he had come up with TwitSpark, which allows companies to monitor a massive number of Twitter and other social media threads, keeping track of mentions of their own name and allowing them to respond rapidly and directly.

Last year Kestens raised €1.1 million in Flanders to allow him to move to Silicon Valley and go after the big money. In the meantime, TwitSpark, now renamed Sparkcentral, has gathered clients of the stature of Electrabel, Brussels Airlines and the US airline Delta.

“We have big plans in the world of call centres and customer service units; we’re not just a Twitter tool any more” Kestens told De Tijd, explaining the name-change. “Our ambitions are far bigger, and we needed a name that gets that across.”